I’m Calling Bullshit –> Social Media ≠ Magic Bullet

Whoever decided to fill the world’s head with the idea that social media is the magic bullet has A LOT of social media pros waiting to tear them apart right now. Social media is great, it’s awesome, if it wasn’t I wouldn’t have it has my number one career choice. However, it is FAR fromContinue reading “I’m Calling Bullshit –> Social Media ≠ Magic Bullet”

Tips for Students who want to be #SocialMedia Pros

A few weeks ago a recent college grad in NYC emailed me about a career in social media. She’s renting the same room I first rented when I made the big move from Miami to NYC, and the landlord suggested she reach out to me for advice. Feeling nostalgic, I was excited to hear fromContinue reading “Tips for Students who want to be #SocialMedia Pros”

Stop the Blame Game –> Yes, I’m Talking to You, #SoMe Pros

A couple of weeks ago, I gave a solo presentation to a group of top executives. I was confident, as the metrics and analytics for my latest social campaign proved I blew it out of the water. The company had the highest engagement number ever, and saw the largest increase in quality likes and followersContinue reading “Stop the Blame Game –> Yes, I’m Talking to You, #SoMe Pros”

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